Dubai was among the first cities in the world to be buzzing with tourists and high-profile conferences and exhibitions shortly after global lockdowns. By the end of 2021, some hotels were reaching almost full occupancy, signifying the sector’s return to normal. The UAE now hosts one of the richest hospitality markets in the world with an expected 25% growth in the industry by 2030 and 40 million new visitors staying at hotels in Dubai by 2031. Dubai’s hospitality sector achieved a total of approximately 150,000 rooms by the end of 2022.

The Qatar World Cup 2022 had a similar influence on the UAE’s hotel industry as Expo 2020 Dubai. With almost 50% of the flights to Doha coming from Dubai, hotel occupancy increased as international football fans stopped by the UAE on their way to the tournament.

Dubai’s temperate climate makes it a popular travel destination during the winter. As part of the UAE’s tourism plan to market the county as one of the world’s hottest destinations, the 45-day “World’s Coolest Winter” campaign is enabling a promising tourism season this year.

The meetings, incentives, conferences and exhibitions (MICE) tourism industry in Dubai is also set to grow during the coming years, poised to make major contributions to the emirate’s economy. Following the success of Expo 2020, the UAE will host COP 28 in November 2023.

Our 2022 Dubai hospitality report discusses the postpandemic events and strategies that have supported industry upturn. Findings include insight from both UAE-based consumers and industry operators.

We look forward to continue serving the industry with our deep understanding and knowledge of the Dubai hospitality sector. We would be delighted to explore the findings within this report in greater detail with you. 

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Dubai hospitality report 2022

A five-star revitalization

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